Luxury brands with mobile apps

Written by Luxlife | 07 May 2012

The global luxury landscape and luxury consumer have evolved dramatically over the last transformative two years; it has led to the advent of new technical innovations as the today’s tech-savvy consumer demands honest, accurate, timely and engaging information. The digital has taken flight, revolutionizing traditional marketing and transforming it into customer engagement; and the smart, tuned-in affluent consumer is at the forefront of this revolution. The consumer is a moving target these days, and luxury brands have to engage them while they are out in their world. For the consumer engagement, luxury brands must acknowledge the impact of technical advancements in the mobile space and find a humanistic way to connect and engage with their typically fit younger, affluent consumers through mobile.

Future of Technology? [Video]

Written by Luxlife | 15 February 2012

Ever wondered where technology is going to? With the companies launching new products basically on a daily basis you cannot keep up with them. You just bought a Apple iPhone 4s and already the rumours of the Apple iPhone 5 is flying around. Well here's a little taste of things to come. Please leave us your comments..

World’s Top 100 Most Valuable Luxury Brands

Written by Luxlife | 23 January 2012

Heritage French and Italian fashion brands make up a list of the world’s most valuable labels following a compilation by the World Luxury Association (WLA).The World’s Most Valuable Luxury Brands Top 100 provides rankings in areas including yachts, cars and resorts, although a large focus is on the fashion arena.

Luxury is back: Bentley sales surge

Written by Luxlife | 07 January 2012

Luxury is back, in a big way, for luxury carmaker Bentley that says its sales surged last year on the back of strong performances in China and the United States, the world’s two biggest auto markets.